About This Blog

This blog covers marketing, communication, copywriting, design, media, and other marketing related topics.

As I write this, I’ve only been keeping this blog for a very short time, so I’m not sure what direction it’s going to take – or whether it will end up being a dismal failure.

While I’m a marketing copywriter, I don’t really want to confine myself to just blogging about writing or marketing. My interests and expertise are more broad than that, so I intend to cover such issues as design, media, audience analysis, lead generation, market research, and many other topics that somehow relate to marketing.

And who knows? There may be the occasional post that has absolutely nothing to do with marketing.

Some posts will be quite short, perhaps just a link to an interesting example or case study. Other posts will be longer essays on what I think are best practices for marketing and promotion.

If you read this blog long enough, you’ll probably learn much about me. But if you’re in a hurry, you’re welcome to visit my main web site right now to find out more about me and my work.