Friday, August 31, 2007

Click Here? Click There? Hmm…

Navigating through a company’s web site shouldn’t be an exploration of discovery into unknown lands.

It should be an intuitive experience because your visitor will have preconceived notions of how your site should operate. You may not like it, but if you deviate from these prevailing standards, you do so at your own peril.

Yet some web designers still feel there’s a need to be creative. I’m all for creativity, provided it doesn’t interfere with usability.

I ran across a web site for a company called ShareChive. The company’s products and services may be excellent, but the site presents some serious stumbling blocks to any visitor.

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Posted by Richard Bloch

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